A/B Testing

Quickly Test And Optimize Your Campaigns With Smart Alto!

Test multiple variations of your emails and SMS to make your marketing campaigns perform at their very best!

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Why Do I Need A/B Testing?

Stop guessing which marketing campaign works best. A/B split testing is the best tool you can use to improve the performance of any campaign. The good news is A/B split-testing is built right into Smart Alto.

Test Multiple Variations In Real Time

Split test one or all of your emails and SMS to see which performs best. Test the headline, variable, image, or any other attribute. The A/B test allows you to optimize your campaigns in real-time by automatically showing you the winning variation.

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Engage Owners Across Multiple Channels

Always test different aspects of your emails to improve performance and deliverability. Test your subject line to improve your open rates, or experiment with your message, links, and design of the email's body to help improve overall click-through rates.

Personalize Your SMS

Unlock your growth potential by split testing your SMS. A true winner quickly emerges by sending different variations of the same message to dozens of property owners. The winning message gets delivered more often, with more positive responses and better results.

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Why Choose Smart Alto

AI magically backfills missing mobile numbers in your database so you can predictably reach homeowners who are ready to sell...

Features

  • Property Intelligence: Get property, mortgage, AVM and owner data.
  • Property Evaluation: Find profitable opportunities missed by everyone else.
  • Lead Generation: Identify leads, research properties, and build lists.
  • Sales Automation: Build multi-channel sequences for outreach at scale.
  • AI Data Enrichment: AI instantly backfills missing mobile phone numbers, addresses and property data.
  • Consumer Profile Data: Identify and engage 280 million owners and renters.
  • Personalized Marketing: Use 50+ variables to automatically send relevant messages.
  • Command Center: Get a fast and efficient way to work through tasks on one screen.
  • A/B Testing: Run A/B tests on your emails or SMS.
  • Database Management: Manage your data with filtering list stacking, and DNC tracking.
  • SMS & Email Marketing: Reach and engage with your audience where they are.
  • Appointment Setters: Appointment setters book appointments on your calendar.

FAQ

What is A/B Testing?

A/B testing (also known as split testing) is a way of running an experiment to compare two versions of the same marketing asset to determine which version works better.

Why do I need it?

It’s the best way for you to get the most out of your marketing, so you can grow your business. It helps you make data-driven decisions. You can simply test different variations to see which one gets the best results. Scale the winner to more property owners across more markets and close more deals. Reinvest the profits back into your business to create a virtuous cycle of growth.

Is it easy to run A/B test in Smart Alto?

Yes, if you can press a button and edit text, then you can A/B test your messages. It’s so easy my 12-year-old niece can do it.